BRANDING
STRATEGY
Why we created this, price, what’s included, our approach, how it works, and more.
BRANDING IS THE FOUNDATION OF YOUR BUSINESS
We created this strategy because
But also because
Because of the popularity of social media, there’s been a rise in “keeping up appearances” and we fear it has seeped into business as well. Not only does the industry expect you to run a business, they expect you to magically have the right skills to create your own strategies, as well as the time to actually make it happen, and of course, a couple of thousand dollars to invest. Let’s not even start on mental health.
Well, the industry might have those harmful expectations of you, but we don’t.
LET’S BE REAL, THE (DIGITAL) ENTREPRENEURIAL SPACE HAS TAKEN A WEIRD TURN.
You’re in the right place if you’re looking for
A complete branding strategy as the strong foundation of your business, that will give you certainty for your definition of success, confidence in who you are as a brand, and more time to spend on what matters most to you.
BRANDING
STRATEGY
$398
This strategy works out all aspects of your business’ branding. Whether it’s because you have no idea how to create a strategy yourself, or the time to make it all happen (or both, we’re not judging) - you’re in the right place. This strategy helps you gain certainty for your definition of success, confidence in who you are as a brand, and more time to spend on what matters most to you.
PURPOSE > PROFIT
PURPOSE > PROFIT
WE’VE BEEN THERE, THAT’S
WHY WE CAN HELP
Remember when we summed up the 3 important aspects of thriving in today’s (digital) entrepreneurial world? Skills, time and money. Well, when we had the idea to start this business, we had none of them.
We were university students with no proper understanding of this new digital landscape, not even enough time to get 8h of sleep and just enough money to pay rent at our dorms.
But we were hungry for purpose, so we kept working out this business idea we had until we graduated with the right skills, learned how to properly manage our time and saved up. Thing is, by the time we were ready to start, we were completely burnt out.
We want to be the support for you that we wish we had.
That’s when we realised what we’re truly passionate about: using our skills to help entrepreneurs, showing them productivity doesn’t have to be toxic and making it all affordable.
All in all, it comes down to this: you’re going to have to give up (at least) either skills, time or money to prevent yourself from experiencing burn out like we nearly did.
WE’RE GUESSING YOU’RE INTERESTED IN THIS STRATEGY FOR ONE OF THESE REASONS
You’ve got the right skills to create your own strategy and the money to invest, but you don’t have the time to create an entire branding strategy.
OR
You’ve got the time to make it happen, as well as the money to invest - but you have no idea where to even begin with creating a branding strategy.
Or maybe you’ve got neither the skills nor the time. Hey, we’re not judging! Here’s the good news - whichever one you are, you’re in the right place. This branding consultation saves you time & gives you the professional insight you need.
So, how does this sound?
STRATEGY
HIGHLIGHTS
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Mission and vision, Target audience, Goals, Brand story, Brand positioning, Messaging and copy, Mood board, and Business model canvas.
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Planning, Setting goals & priorities, Setting boundaries, Daily habits, and Support system.
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Here we guide you through finding a balance between business and mental health and how to use mindfulness to your advantage in entrepreneurship.
OUR APPROACH
01
We dive into all the important business aspects that are part of whichever corner stone of your business or channel you want to thrive in.
We look at it from a business perspective
02
Then we take a look at how you, as a business owner, can improve your mindfulness by implementing intentionality. We believe when someone starts experiencing every moment of their journey with intention, amazing things happen.
We look at it from a mindful perspective
03
We create the perfect blend
We believe a healthy mind is your best business strategy. So we take the worked out business aspects and intentional mindfulness, give it a good whisk, and create a direction for an entrepreneurial journey filled with purpose. We are fully convinced that this leads to entrepreneurial success, whatever that looks like for you.
We bring purpose and intentionality into branding and marketing, for young entrepreneurs. We believe whenever someone starts experiencing every moment of their journey with intention, amazing things happen.
Sofie and Endurance
This IS for you if
You need a complete strategy for every aspect of your business’ branding with clear action steps.
This is NOT for you if
You need a second opinion on your business’ branding, as well as insight on what’s working, what’s not, and how to turn that around.
HOW IT WORKS
Click the “inquire” button or contact us directly on hello@about-thejourney.com.
FILL IN THE FORM
We get back to you with a confirmation of our collaboration, questionnaire & payment plan.
WE GET BACK TO YOU
GIVE US THE DETAILS
You send us all the information we need based on the questionnaire.
We analyse the branding and mindfulness aspects of your business and deliver it back to you.
WE GET TO WORK
LET'S DO THIS
LET'S DO THIS
BRANDING
STRATEGY
This strategy works out all aspects of your business’ branding. Whether it’s because you have no idea how to create a strategy yourself, or the time to make it all happen (or both, we’re not judging) - you’re in the right place. This strategy helps you gain certainty for your definition of success, confidence in who you are as a brand, and more time to spend on what matters most to you.
$398
Payment plans
BRANDING
STRATEGY
PAY ONCE
1 payment at the start of collab
$398
SPLIT PAYMENT
2 payments each at the start and end of collab